Following on from last month’s blog about digital transformation, we are closing our 2020 content with further tips and advice on tackling this hot topic in the new year.
According to recent research, 51% of businesses want to start digital transformation initiatives but are hindered by legacy IT systems. 57% quoted that technology complexity is a barrier to delivering compelling customer experiences.
Furthermore, 88% of businesses view the use of cloud technologies as important (43%) or critical (45%) for digital transformation to be successful, with third-party providers playing a key role for at least one aspect of their strategy.
Let us recap on a few key facts:
- Digital transformation is the process of incorporating the use of digital technology into all aspects of an organisation
- The process is set to drive changes to the traditional ways of doing business that would improve the functionality and performance of the business
- It is set to improve the value delivered to customers
Innovation is known to lead to change, which in turn leads to transformation. The use of cloud technology as an innovation will often lead to new ways of doing things. These changes will either enable, accelerate, or force the transformation to take place.
While many individual factors can bring about the change required, these can largely be categorised into three broader areas:
Technology: as new capabilities and possibilities arise from technical developments, businesses need to change to remain relevant or risk falling behind competitors who are quicker to adapt.
Customers: as people find novel ways to use new technology and expect the same functionality everywhere, businesses need to transform to meet this demand or risk pushing away their customers.
Eco-systems: economic, political, and regulatory changes can all force transformation as businesses must evolve to continue operating.
These factors can be difficult to predict and require agility from businesses to keep ahead.
We have used our expertise in this area to put together a simple list of digital transformation key steps to consider.
Step 1 Analyse the digital capabilities across customer, technology, operation, and innovation. Create a holistic view of digital maturity across your business.
Step 2 Identify where improvement and investment is required. Develop a true transformation strategy with a clear path.
Step 3 Prioritise digital capabilities based on your planning. Provide a view across the whole business, helping you to highlight focus areas.
Step 4 Put a plan in place to standardise business processes across customer, product, and operation to bring about speed and simplicity.
Step 5 Start a strategy to automate business processes with digital technologies to lower costs and improve quality.
A successful digital transformation requires IT services to be delivered in a fast, agile, and streamlined manner across the entire organisation. As a result of your business using to the right expertise and continuous support required, you will not only start the transformation, but keep your business moving forward.
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